Options for Commercializing a University Technology

Commercialization is the process of turning an idea or service into a product sold on the market to generate profit
License
License technology to an existing company

Lower time commitment and less personal risk

Minimal influence on development
Startup
License technology to create a new venture

Great time commitment and personal risk

More influence on development
Further Product Development
Leverages existing company funding with university expertise

Increases commercial readiness towards a future license or startup

More influence on development