Megan Kelly (’22 M.S.), a recent graduate of the international sustainable tourism master’s program, was inspired by her work as a flight attendant to be part of the solution in preserving travel destinations. Her graduate research focused on the Costa Rican destination image on Instagram and how to tie destination image to sustainable tourist behaviors. As a recipient of a Fulbright U.S. Student Program Award for 2022-23, Kelly will continue this research by looking at the impact social media and government policy have made on destination image and tourist behavior in Puerto Williams, Chile. The results will provide data and strategies for tourism businesses to build pro-environmental behaviors and online communities to protect their delicate destinations.